This Month’s Features

Featured Articles

Get Ready for the Next Device Tax Fix

The federal tax on medical device sales is set to return in less than two years, making now the time to learn more about how this issue could affect your dental clients.

Beneath the Surface

Dental sales reps should become familiar with the infection control protocols used in the dental setting to ensure effective asepsis for clinical surfaces and equipment.

Copy Right

When implants are involved, impressioning can be a bit trickier than it typically is for standard crowns. Mentor explores the latest protocols for capturing traditional and digital implant impressions.

Hide and Seek

In support of minimally invasive dentistry, new technologies and other strategies that can facilitate early diagnoses have never been more important. We zero in on ways your clients can intercept little problems before they become big ones.


Skill in Life: Feed Your Mind Success Foods

What you feed your mind determines your mental health. Day by day, it influences your attitude, your conduct and, ultimately, your success.

The Big Picture: Humor in Sales

Using humor shows you’re vulnerable and if you show you’re vulnerable, the client is more likely to open up and show his or her own vulnerability.

Selling Strategies: Strive for the Real Deal

Real-deal confidence is an in-the-moment game, play it as if you cannot lose.

Closing Pitch: Creating a Culture of Success

One-on-One with Scott Walsh, Darby Dental Supply


Products and Services

Product Profile: EZPlus and EZ Series of Fully Automatic Autoclaves from Tuttnauer USA

Spotlight on sterilization and infection control.

FAQ: Cranberry

Cranberry 360 Face Masks Conform to Different Face Shapes.

FAQ: Roydent Dental Products

Loyalty Program Locks in Business To Boost Your Endo Sales

On the Radar

Ergonomics on display.

Hot to Market

Products that practically sell themselves.


ADA Honors Thomas Bobby Davis With Humanitarian Award

The American Dental Association (ADA), Chicago, has selected Thomas Bobby Davis, DMD, as the 2018 ADA Humanitarian Award recipient.

Ken Scott Joins Centrix Dental

Centrix Dental, Shelton, Connecticut, welcomes new regional account manager Ken Scott to its field sales team.

Donald Casey Jr. Appointed CEO of Dentsply Sirona

Dentsply Sirona‘s, York, Pennsylvania, Board of Directors has named Donald M. Casey Jr. chief executive officer and a member of the company’s Board of Directors.

Darby Dental Expands Product Line

Darby Dental Supply, Jericho, New York, one of the nation’s largest distributors of dental supplies and services, has expanded its equipment portfolio to include the full line of Air Techniques products.

John Graham Joins Henry Schein Orthodontics’ Clinical Advisory Board

The orthodontics division of Henry Schein Inc, Henry Schein Orthodontics (HSO), Carlsbad, California, has announced that John Graham, DDS, MD, has been appointed to HSO’s Clinical Advisory Board.

Casey Baldwin Named Director of Sales

Casey Baldwin has been appointed Air Techniques, Melville, New York, director of sales, North America.