This Month’s Features

Featured Articles

The Road Less Traveled

Understand how increased access to care for individuals with special needs can improve practice busyness.

Skin in the Game

Some patients heal after oral surgery without much intervention, while others may encounter problems. We explore the issues that can arise and the various methods clinicians can employ to facilitate healing.

Targeting the Pain

Sales reps can assist their customers in addressing the symptoms of dentinal hypersensitivity by keeping them abreast of the latest product formulations for managing this common dental complaint.

Minor Distractions

The dental chair can be a scary place for children. But today’s manufacturers are coming up with all sorts of inventive ways to make it a more kid-friendly place. We survey the field of playful products that can make 
both dental visits and brushing at home more fun.


Selling Strategies: Set AIM SMART Goals for Success

Successful sales people spend at least 60 minutes per week reviewing what worked and what didn’t.

The Big Picture: Embrace Change

Sometimes we need to step outside our comfort zone to succeed. The key is learning how to embrace change.

Skill in Life: Attitude Shapes Success

What you think of and how you feel about yourself are most important. Why? Because they put you in control of your own success.

Closing Pitch: Smooth and Steady Drumbeat

One-on-one with Bill Berry, Preventech


Products and Services

On the Radar

Endodontic files on display.

Product Profile: iBond Universal by Kulzer

iBond Universal is a new universal, light-cured adhesive that is ideal for all indications and every bonding technique, while offering compatibility with all dental materials. Your customers will appreciate the reliability, convenience and consistency of iBond Universal, which is said to deliver instant bonding success every time.

Hot to Market

Products that practicall sell themselves.


Cranberry Sponsors Volunteer Service Trips

Cranberry recently helped sponsor service trips to provide free dental care and oral hygiene education in dental clinics that serve impoverished children in schools, orphanages and remote villages.

3Shape Celebrates Employee Milestone

3Shape recently celebrated its milestone of surpassing 1,000 employees. The numbers indicate the company’s extraordinary growth since its launch in 2000, when the company was founded by engineering and business school graduates Tais Clausen and Nikolaj Deichmann, who together set out to improve three-dimensional (3D) scanning. “We owe our continued success and growth to our unwavering entrepreneurialism, desire to challenge and passion to innovate,” says Clausen. More than 300 3Shape employees are based at the company’s central headquarters in Copenhagen, Denmark. An additional 700 employees are based in facilities worldwide, including: Warren, New Jersey; Shanghai; São Paulo; Düsseldorf, Germany; Milan; [...]

Premier Dental Evolving Company’s Brand

Premier Dental Products, a provider of innovative dental products, has executed a campaign to evolve the company and its brand.

Patterson Awards $25,000 to Conejo Free Clinic

The Patterson Foundation, funded largely by current and former employees of Patterson Companies, has provided Conejo Free Clinic (CFC) with a $25,000 grant to help fund the final construction phase of its new dental clinic.

Henry Schein’s ‘Practice Pink’ Program Supports Cancer Awareness, Research

Henry Schein’s dental customers can join the company in support of cancer research and awareness through the company’s 13th annual “Practice Pink” campaign that runs through December.

Dentsply Sirona Announces Leadership Changes

Dentsply Sirona Inc announced changes in leadership to better position the company to achieve its potential.